June 2021 – Certification Nation Day: how Australia’s Great Place to Work-Certified companies celebrated
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More than 10,000 companies around the world apply to become Great Place to Work-Certified™ each year – and on Certification Nation Day, Great Place to Work® celebrates every single Certified company.
Certification Nation Day – which fell on June 22 this year – is the annual day of recognition for Great Place to Work-Certified™ companies.
It’s a time for Certified companies to celebrate their remarkable cultures, recognise the contribution of their employees and proudly display their Great Place to Work-Certified badge.
“It has been wonderful to see #GPTWAusCertified & #GPTWNZCertified organisations celebrating their employees and the great workplace cultures they have created and maintained during these challenging times,” says Samantha Huddle, general manager at Great Place to Work Australia and New Zealand.
It is the path to being ranked in the Best Workplace™ list, but it is also much more than that.
Certification is the first step towards leaders developing a true understanding of their organisation’s culture and how employees experience the workplace day to day.
Certified companies have benchmarked their employee experience against the best in the world and can say – publicly and proudly – that they are trusted, caring and a member of an elite group of organisations that put their people first.
This means improvements in retention and recruitment – and it also means better financial results.
Great Place to Work research consistently shows that companies who score highly in the surveys and demonstrate high trust cultures outperform, generating stock market returns as much as two to three times greater than the market average.
This result is directly driven by the high engagement of employees.
Employees at Great Place to Work-Certified companies are 93 per cent more likely to look forward to coming to work.
There are two steps to getting Certified – a comprehensive employee survey that allows people to speak up about their workplace experience and provide details about your company on our Culture Brief™.
Some used Certification Nation Day to put out the word that they are hiring. A great employer brand is proven to reduce hiring costs and attract more qualified candidates.
Others used the day to celebrate their current employees, posting testimonials and thanking their teams.
“This recognition shows that despite the disruption caused by COVID-19 our teams have stayed connected and feel supported. It’s with immense pride that I say a big thank you to our team members who contribute each day to the amazing culture we have at DHL.”
“Congratulations to all #GPTWCertified companies!” says Huddle.
“Thank you for helping us further our mission to build a better world by helping organisations become a great place to work FOR ALL™.”
Great Place to Work® is the global authority on building, sustaining and recognising a great workplace culture based on extensive research and in-depth consulting through examining thousands of the Best Workplaces™ around the world. Our recognition program is based on a rigorous methodology built upon 30 years of research and data & validated employee feedback. Please feel free to contact me to learn more about how you can get started with Great Place to Work Certification for your organisation.
Samantha is the Client Solutions Manager at Great Place to Work® in Australia and New Zealand. Sam has more than a decade of experience in HR and recruitment, working in Canada, United States and Australia. Sam is passionate about understanding our client’s strategic objectives in relation to employee experience and employer brand. She is dedicated to ensuring that we are setting our clients up for the best possible success on their journey towards Great Place to Work- Certification™.