The companies on it have proof of their culture that candidates trust. Certification is how you join them.
Winning and keeping good people is hard when you can’t prove your culture to them. Local awards don’t carry much weight with candidates, and anything you can buy carries even less.
What people trust is independent recognition they already know.
Most organisations run a few different surveys, pick up an award here and there, and bring in a consultant when they need to. One Great Place To Work survey covers all of it. It certifies you, puts you in the running for the Best Workplaces™ lists, and shows how you stack up against the sector.
You can’t nominate yourself for Certification or pay for it. Your employees earn it through the survey. Once you have it, it’s yours for a year to use across hiring and brand. It’s recognised in 170 countries and built on 30 years of research.
It’s also the only way onto the Best Workplaces™ in Finance & Insurance list.
Certified finance and insurance workplaces don’t just feel better to work for. Employees say so, and the gap on what candidates care about is wide.
90% of employees at Best Workplaces rate their employer’s image highly. At a typical F&I company it’s 57%.
92% say the service they deliver is ‘excellent’, against 62% across the sector.
88% of employees at Best Workplaces want to stay long term, against 56% across the sector.
A new list comes out each year. To be on the next one, you’ll need to be certified by 15 May 2027. Most organisations allow six to eight weeks for the survey and Certification.
Fill out a short questionnaire about your company’s history and demographics.
Participation in our Great Place To Work Certified™ benchmark study takes the form of an employee survey (called the Trust Index) accompanied by the Culture Brief short questionnaire regarding the history and demographics of your workplace, completed by your organisation’s HR team.
Organisations that have 10+ employees will be Great Place To Work Certified when their overall Trust Index score is 65% or higher.
The Certification process will provide important information about the current state of your workplace culture, enabling your leaders to measure, understand, and develop your culture further.
Certification is also the first step to becoming a Best Workplace™. Once an organisation is Certified, and provided they meet the specific Best Workplaces Trust assessment requirements for their size category, they will receive Best Workplaces recognition.
Participation in our Great Place To Work Certified™ benchmark study takes the form of an employee survey (called the Trust Index) accompanied by the Culture Brief short questionnaire regarding the history and demographics of your workplace, completed by your organisation’s HR team.
Organisations that have 10+ employees will be Great Place To Work Certified when their overall Trust Index score is 65% or higher.
The Certification process will provide important information about the current state of your workplace culture, enabling your leaders to measure, understand, and develop your culture further.
Certification is also the first step to becoming a Best Workplace™. Once an organisation is Certified, and provided they meet the specific Best Workplaces Trust assessment requirements for their size category, they will receive Best Workplaces recognition.
Certification is a two-step process that includes surveying your employees and completing a short questionnaire about your workplace history and demographics. Soon after the survey has closed, and provided you have submitted your Culture Brief™ questionnaire and earned an overall survey score of 65% or higher, you will receive your official Certification™ digital badge, valid for 12 months.
Great Place To Work Certification signals to the world that you have created a company culture your employees love. It proves that your organisation has created a work environment that fosters trust, fairness, respect, and camaraderie among its employees.
At Great Place To Work™, we provide two comprehensive packages: Assess™, and Accelerate™, all based around our employee survey.
Each package offers different levels of data analysis and guidance, along with the opportunity to achieve Certification and earn recognition as one of the Best Workplaces. The pricing for these packages is determined by various factors, including the organisation’s size, whether it requires a national or international survey, and any specific requirements your organisation may have for the survey and follow-up process.
We typically suggest a 2-week window to launch your survey – and with our survey platform, you’re able to view and analyse the results of your survey as soon as the survey closes. Shortly after the survey has closed, and provided you have submitted your Culture Brief™ questionnaire and earned an overall survey score of 65% or higher, you will receive your official Certification™ digital badge, valid for 12 months.
Being a Certified great workplace has several benefits for an organisation. It serves as a valuable external validation of your company’s commitment to its employees which, in turn, will enhance your reputation as an employer of choice. It can also attract and retain high-quality talent, improve employee engagement and satisfaction, and contribute to overall business success.